Tuesday, February 23, 2016

Week 7 : The pitch



Super Duty® Platinum

The vehicle I’ve picked, is a 2016 power stroke. The reason why I’ve picked a kind of truck is trucks are not for just boys. Ford is the type of truck that I believe can get you anywhere with a smooth ride. Trucks are something I’ve grown up with, and definitely something that I could never give up. I want to advertise that trucks are not only for boys, girls can just be as risky and exciting to have a truck as well. They also need to haul not only themselves but also things in the bed. I’m a farmer’s daughter, I’ve got hay to tools and many other things in the back of my vehicle. Trucks that are lifted up, and that you can hear the turbo from a mile away is something exciting for me. The idea for my little town is racing not only cars, but trucks. Trucks that are as big as they are wide, that are still able to go pretty fast. There is an excitement, just like boys girls get excited about the same things. I want to be that person that is unloading a motorcycle out of the back of my bed, and that is going to do something exciting. I want advertise that women can be do anything a boy can do, it also brings in the fact that guys think girls that can do what a guy can do is sexy. Sex sales, which bringing in women driving jacked up trucks bringing out fun toys like motorcycles will not only bring in more women into the business. It will also make more men in thinking it’s a chick magnet. Bringing the all-around effect that trucks are exciting, you’re so big that you can run someone over. It makes you feel like a bigger person, that you’re in power of the road.

Thursday, February 18, 2016

Week 6: Lady Gaga & Grammy Awards

The performance behind Lady Gaga in the Grammy Awards is going to be one to remember. The technology behind it not only entertained everyone, but also helped advertise people. Not just did Lady Gaga sell herself, but also broadcast Intel. The technology behind it, is new and also the start of something big! Not only was it to broad cast, but it also was a celebration of the honorable man David Bowie. The whole performance came to life, literally the instruments were moving along on the stage. When Gaga asked the director of Intel if her piano could move along with her, his reply was why just the piano. Making all the instruments coming to life, the technology behind it will defiantly benefit Intel. The performance, was so big it made her even bigger. Who would not want to pay to watch that happen again? She took the energy of the song, and gave it more energy with the lights and computers. Also by doing the performance for Bowie, made her inspiring. Everyone seen a new side of Gaga, that her career was more than money. It’s something new to see a star bring out a normal feeling and express it the ways she did. The whole performance made a hit, it shows after all the hard work and dedication. Gaga not only sold herself, but also expressed herself. She’s not just a pop singer, but also a women that was inspired. The technology behind it as well was inspiring, and she would have not been able to do it without Intel. They have got the reputation that they can make anything happen, even make Gaga’s make up seem like skin and change throughout the performance.  Intel sold themselves, with all the amazing technology behind it. The world is changing, and technology is going to be seen everywhere even in performances.

EOC Week 5:Commercials of Super Bowl


There was not many commercials at the super bowl I thought were funny or entertaining. I felt like there was not many commercials for beer, or even car commercial like past years. I think Doritos has made a big impact on the commercials the past few years, they are so funny that they are remember able.  My favorite hands down was Doritos commercial this year. It showed a family that was expecting a baby that they were able to see with an ultrasound. It showed the baby was following the Doritos that the dad was moving around. Eventually the baby popped out of the moms belly, by far it’s not realistic. I like the idea that they came up with something different! It was funny, but still got the meaning over as well. Doritos also did something that many commercials don’t have, bringing in family feeling into as well. Made me think of stuff I do with my family, I think they got the point across. The fact that they brought the family part in, it made everyone else think of the food they share with each other. This year definitely was the best for the Dorito, where I did not see one Budweiser commercial showing their horses this year? I wonder if the prices got so high to do commercials that was it worth to play more than one. Or do one big one that was remember able? I think that our society is getting to the point, that we can’t Offord what we spent money on years ago.  It’s hard to figure new ways to broad cast your company for every super bowl, but I felt like that watching the commercials were hard for me. I would much rather just watch the game, which never happens everyone wants to just watch the super bowl commercials.

Tuesday, February 9, 2016

Week 2: EOC Red bull


The world’s largest energy drink, a business that makes almost 6 billion cans a year. Red bull, a company that’s also know for what they put in their drinks. Red bull is still able to make sales, even though they are known for using bull sperm in their products. The Red bull business was created in 1987. An Australian company was inspired by a drink in Thailand, modifying the ingredients and coming up with a name that was related to where they got it. Thai meaning red. They also changed the can from the tall, gold, and blue can to the now short, silver, and blue can. Changing one drink from Thailand, and making it big everywhere especially in the U.S. Red bull slogan is “Red bull gives you wings”, giving the understatement that it’s going to give you the energy, until the lawsuit for 13 million. Which Red bull lost. Red bull is targeting costumers that are young men, and active in extreme sports. Energy drinks are known for their energy, but also their health factors. Energy drinks are not only made with lots of sugar, but there is no facts saying there is any more sugar or caffeine that could actually affect you. The amount of sugar in red bull is 80 grams. A cup of coffee has the same amount of caffeine as a can of red bull.  Energy drinks are not supposed to be mixed with alcoholic beverages, which can make you intoxicated. Red bull was so well known, that France band it making it illegal to consume.  Red bull hit the U.S in 1997. Since then it’s exploded into a popular flavor to mix into drinks. They have also changed the flavor of the energy drinks by adding orange, blueberry, cranberry, tropic, and cherry into it.

Week 4:EOC Role of Women in Contemporary Advertisements

Picture

Women has always been advertised as cleaning, cooking, children-Bearn, sex machines. By showing advertisements of what an “average women” is, the role that has been with them for as long as they have been. Many commercials and advertisements use women as a sexism, which has created women as a sex icon. How do we stop the way of advertisement? There is no stopping, it continues to grow. Ads in 1950’s showed women controlled and influenced by husbands, giving the idea women are only supposed to be in the kitchen. Are men really better than women? This was the idea after these advertisements, 1800’s is when the women’s rights originated. By 1960-70 is when the wave was passed and more women became activist in the act. Dose these advertisements or commercials end, not even close. You still see in many products use women as a sex icon, not products like cleaners but also even beer. Now it makes it even harder for women to be able to get a job, or even keep one. Sexism is still big, many men or even boys think still think we can’t do it. By seeing this image over and over in commercials, billboards, movies, and television. It eventually becomes accepted and a norm, making it acceptable by not only men but also women. Why can’t women also pick up responsibilities and roles like men, some women even have to pick up both. Directors even have divided genders to tell a story, men are like dogs like women are like cats. We do this to tell a story, but these stories have changed our prospective about genders. Which makes us also do the same, dividing genders and roles.





"History - WOMEN IN ADVERTISEMENTS AND BODY IMAGE." History - WOMEN IN ADVERTISEMENTS AND BODY IMAGE. N.p., n.d. Web. 09 Feb. 2016.